Lectures
- 11.02 -- Introduction
- Slides ||
- Please note: Due to technical issues there was no recording.
- 18.02 -- Descriptive analysis and visualization
- 25.02 -- Customer segmentation
- 04.03 -- Customer Lifecycle management - regression problems
- 11.03 -- Customer Lifecycle management - classification problems
- 18.03 -- Evaluation of Model's Quality
- 25.03 -- Cross-sell/Up-sell recommendations: Collaborative Filtering
- 01.04 -- Guest Lecture by Tiit Sepp (Data Analyst, STACC: Software Technology and Applications Competence Center)
- 08.04 -- Financial Forecasting
- 15.04 -- A/B testing in marketing
- 22.04 -- Brand Value Monitoring
- 29.04 -- Networks in Finance
- 06.05 -- Guest Lecture (30-35 mins) + Lecture on Fraud Detection (~50 mins)
- 13.05 -- Summary and Exam Preparation + Business Analytics in Practice: The Case of Swedbank (guest lecturer: Veronika Plotnikova)
- 20.05 -- No Lecture
- 27.05 -- First Exam : 10.15-- 13.15: Room 404
- 03.06 -- Second Exam : 10.15-- 13.15: Room 122
- 10.06 -- Resit Exam : 10.15-- 13.15: Room 224
- Sample Exam Question