Lectures
- Course is fully online
- All the material will be provided through moodle. If you are a registered student you should get moodle access. Please contact me if you do not get access, at rajesh dot sharma at the rate ut dot ee
- 12.09 -- Introduction to BDA.
* Homework 1 - Submission deadline 25.09
- 26.09 -- Descriptive analysis and visualization
- Homework 2 - Submission deadline 09.10
- 10.10 -- Customer segmentation
- Homework 3 - Submission deadline 23.10
- 24.10 -- Customer Lifecycle management - regression problems
- Homework 4 - Submission deadline 06.11
- 07.11 -- Customer Lifecycle management - classification problems
- Homework 5 - Submission deadline 20.11
- 21.11 -- Cross-sell/Up-sell recommendations: Collaborative Filtering
- Homework 6 - Submission deadline 04.12
- 05.12 -- A/B testing in marketing
- Homework 7 - Submission deadline 18.12
- 19.12 -- Summary and Exam Preparation + Guest Lecture