Assignments
Project Work:
The components of the project assignment follow what we cover in this course. As such, you are strongly encouraged to work on the project continuously alongside the course. For instance, when we have covered business model canvas, you should do the canvas for the project assignment. Failing to do so, will result in very stressful situation at the end of the course when you have short of time, other deadlines to consider, and the project report to write. If you wait and start at mid or end of the course, you will find it to be much more challenging that it needs to be. Furthermore, if you start in good time, we are available for discussions but if you start late, we will not be as available. We have made one observation that we wish to share with you. Some groups feel it is more efficient if they divide the sections among themselves and each group member works on one part independently. We have noted that such a strategy leads to fragmented reports of lower quality. The idea is for you to discuss the topics thoroughly and by so doing, learn from each other and find well motivated and good solutions. This will help you individually when doing the exam. If the work is split, each member will learn some parts and find it challenging to do the exam.
The Case
With the rise of consumer awareness, increasingly larger customers wish to have specific diets. For instance, some with to be on a vegan diet, other might wish to cut sugar for a few months, while other want to try LCHF diet. The variation are many but the struggle is the same i.e. to find the right products that comply with the desired diet. For instance, assume I want to buy organic food. While I am in a supermarket such as Rimi or Selver, what product is organic and what products have just a nice organic sounding name? If I wish to have a gluten free diet, I have to check every single food product and read the very small print about how much gluten it has. This takes time, is annoying, and I have to do all the research. It would be easier if I could just scan the product and know if it is what I want. Perhaps I could rate the product so to remember it for next time. The above are just examples. The main idea is to have an app that helps the customer find the right grocery products in an easy and feasible way according to their own dietary preferences.
Project Assignment Deliverables (to be modified)
- Your Business Model (building blocks of the Canvas)
- User research
- User stories (and personas), User flow
- Your MVP
- Pricing Model and how you intend to get revenues
- Business Case Analysis for the first 3 years of you business (including revenues, costs, NPV, IRR, Payback and ROI)
- Metrics
- Roadmap and Release Planning
- Risk Management
- Description of the software product or service including wireframes, screenshots or link to a working prototype or mockup
Presentation
We will discuss the reports at a seminar. At the seminar all group members are expected to be able to present, discuss, and answer questions about your report.