Ärianalüütika 2018/19 sügis

Practice sessions

• 13.09 - Introduction to R
• 27.09 - Descriptive Analysis and Visualization
• 11.10 - Customer Segmentation
  • orders_rfm
• 25.10 - Regression in Customer Lifecycle Management
  • R Markdown Code File
  • Transactions
  • Survey
• 08.11 - Classification in Customer Lifecycle Management: Customer Churn
  • R Markdown Code File
  • Customer Churn
  • Video
• 22.11 - Recommender Algorithms for Cross and Up Selling
  • R Markdown Code File
  • Movies
  • Ratings
  • Video
• 06.12 - Brand Value Monitoring with Opinion Mining
  • R Markdown Code File
  • Airlines
  • Video

Supplement Materials
How to Generate R Markdown Files
Introduction to dplyr