Ärianalüütika 2018/19 sügis

Lectures

1. 13.09: Introduction
   • Slides || Video
2. 27.09: Tools: descriptive analysis and visualization
   • Slides || Video
3. 11.10: Customer segmentation
   • Slides || Video

 Please note: Due to technical issues the video was not recorded fully

1. 25.10: Customer lifecycle management - regression problems
   • Slides || Video
2. 08.11: Customer lifecycle management - classification problems
   • Slides in PDF || Slides in PPT || Video
3. 22.11: Cross-sell/Up-sell recommendations
   • Slides || Video
4. 06.12: Brand value monitoring
   • Slides || Video
5. 20.12: Summary and Guest Lecture
   • Slides: Recap and Exam Preparation (in PDF)
   • Video
   • Guest Lecture: Data Analytics in Practice, Veronika Plotnikova, Swedbank

Exams

• 11.01.2019: 10:15-13:15
• 25.01.2019: 10:15-13:15